DreamWorks Animation and Technicolor Partner On Distribution Deal

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In a major strange bed­fel­lows pair­ing, Dream­Works Ani­ma­tion and Tech­ni­color announce a joint ven­ture in a con­tent dis­tri­b­u­tion deal. Their new com­pany– called M-Go– will be push­ing out con­tent dig­i­tally. But not just DWA’s con­tent… the agree­ment announced Tues­day are with NBCU­ni­ver­sal, Para­mount Pic­tures, Sony Pic­tures Home Enter­tain­ment, Twen­ti­eth Cen­tury Fox and Warner Bros. Dig­i­tal Distribution.

The new M-Go ser­vice will be pre-loaded on con­sumer elec­tron­ics from Intel, Sam­sung and Vizio, and is sched­uled to launch later this year. M-Go will also be avail­able as a free ser­vice at www.mgo.com. M‐Go will also offer Ultra­Vi­o­let compatibility.

The deals will enable con­sumers to rent or pur­chase day & date new release films, catch-up tele­vi­sion and back cat­a­log film and TV shows,” the com­pany said. “M‐Go cen­tral­izes view­ing in one easy place, bridg­ing the divide between view­ing plat­forms, con­tent sources, deliv­ery tech­nolo­gies and devices.”

John Bat­ter, CEO of M‐Go, said: “Part­ners choose us because of the value M-­Go brings to the mar­ket­place by pro­vid­ing mas­sive amounts of qual­ity film and TV con­tent on the devices peo­ple already use.”

M-Go cur­rently uses the Medi­aNavi search and dis­cov­ery plat­form for cloud-based ser­vices for con­sumers. The app-based ser­vice was launched in Jan­u­ary. The ser­vice won the CSI award in the TV Every­where / Multi-screen Video cat­e­gory ear­lier this month. The CSI Awards are one of the most com­pre­hen­sive and com­pet­i­tive tech­nol­ogy awards in the world. They reward tech­ni­cal and prod­uct mar­ket­ing excel­lence in the cable, satel­lite, ter­res­trial broad­cast­ing, IPTV, online/internet video and mobile TV sectors.

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About TammiToon

TT has been with the BCDB for a long time, and is the resident Hanna-Barbera expert. Tammi loves the old show, and keeps up with the nes ones, too. You can reach her here.

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