Brave To Open June 18 at Hollywood’s Dolby Theatre

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Brave

Brave

Disney-Pixar’s “Brave” extends its pio­neer­ing spirit to its world pre­miere on June 18, mark­ing the grand open­ing of Hollywood’s Dolby Theatre.

The red-carpet event is a spe­cial pre­sen­ta­tion for Film Independent’s 2012 Los Ange­les Film Festival.

Pre­mier­ing in Dolby 3D, a state-of-the-art imag­ing solu­tion pro­vid­ing audi­ences with a supe­rior 3D expe­ri­ence, Brave is an epic tale set in the mys­ti­cal Scot­tish High­lands where the film’s head­strong pro­tag­o­nist, Merida, is forced to dis­cover the mean­ing of true brav­ery. The film hits the­atres across North Amer­ica on June 22.

With a spir­ited hero­ine and enchant­ing set­ting in the ancient Scot­tish High­lands, Brave rep­re­sents some excit­ing firsts for Pixar,” said Ricky Strauss, pres­i­dent of mar­ket­ing at the Walt Dis­ney Stu­dios. “We are proud that the world pre­miere of Brave will serve as the inau­gural pre­miere at the new Dolby The­atre as part of the LA Film Fes­ti­val, a fit­ting way to launch Merida’s extra­or­di­nary adventure.”

Accord­ing to Ramzi Haidamus, exec­u­tive vice-president of sales and mar­ket­ing at Dolby Lab­o­ra­to­ries, the 180,000-square-foot, 3,400-seat Dolby The­atre will be a world stage for enter­tain­ment and a top venue to host world pre­mieres and launch events.

The world pre­miere of Disney-Pixar’s Brave in con­junc­tion with the LA Film Fes­ti­val is per­fect for kick­ing off the next era for Dolby,” said Haidamus. “We are com­mit­ted to cre­at­ing the best enter­tain­ment expe­ri­ences, and now with the grand open­ing of the Dolby The­atre, we are hon­ored to host the best as well. This is the first of many exclu­sive and excit­ing events — from movie pre­mieres to awards cer­e­monies — in which Dolby and our tech­nolo­gies will play a fea­tured role.”

Cel­e­brat­ing 18 years, the Los Ange­les Film Fes­ti­val will make the spe­cial pre­sen­ta­tion avail­able to fes­ti­val atten­dees with plat­inum all-access or gold passes. An addi­tional gala screen­ing of the film will be held the next day at Regal Cin­e­mas at L.A. LIVE for pass and ticket holders.

We are thrilled to present the world pre­miere of Brave, a beau­ti­ful adven­ture story, to our LA Film Fest audi­ence,” said fes­ti­val direc­tor Stephanie Allain. “As Disney-Pixar’s first film with a female pro­tag­o­nist, it fits per­fectly with our cel­e­bra­tion of Women in Ani­ma­tion pro­gram­ming we’ll be hold­ing dur­ing the Festival.”

The Brave world pre­miere is spon­sored by VisitScotland.

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About Paul Anderson

Paul is an old-timer here at BCDB- his contributions go back to before the site! Paul is widely regarded as a Disney historian, and is also on staff at the Disney Museum in San Francisco. Paul is also a contributing historian for D23, the Disney Club. Paul has published several books and magazine articles on Disney history, too. You are welcome to drop Paul a line here.

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