Blending 3D animation with live action, the public service announcement One Boy’s Story has won two Emmy awards from the National Academy of Television Arts & Sciences, Chicago/Midwest Chapter.
Created by Mode Project, a Chicago-based design and production studio, it won for Outstanding Achievement for Community/Public Service (PSAs) and Outstanding Crafts Achievement Off-Air – Graphics Arts/Animation/Art Direction/Set Design. The spot was created for the non-profit organization Court Appointed Special Advocates, dedicated to providing volunteer advocacy for abused and neglected children.
The spot tells the story of a young boy who was abandoned by his parents, but with the help of a CASA volunteer, was adopted into a loving family. Previously, One Boy’s Story was recognized with a Silver award for Art Direction & Design in the 2012 PromaxBDA North America Design competition.
Mode Project was presented with this opportunity via design studio Thirst/Chicago on behalf of EPIC (Engaging Philanthropy Inspiring Creatives), an organization which helps top-tier creative talent join forces with nonprofit clients. “Mode Project totally made Kelly Butler’s script come to life in this incredible video hybrid that is obviously digital, but remarkably analog in spirit. I love this Mode brand of innocence!”, said Thirst founder and design director Rick Valicenti.
“As always, the Chicago/Midwest Emmy Awards were full of extraordinary projects produced by talented creatives with an unparalleled passion for their work,” said Mode Project President Colin Carter. “Our whole team is incredibly honored by this recognition, and we offer our congratulations to all of the winners.”
These projects demonstrate the diverse capabilities of the studio, which creates original content for an expanding client roster that includes global ad agencies, non-profits, and major brands such as Gogo, Marriott International, AT&T, United Airlines and UPS.
The Chicago / Midwest Emmy awards add to Mode Project’s growing list of industry recognition, including Cannes Lions Titanium and Integrated Grand Prix awards, New York Festivals World Medals, and Promax/BDA North American Design Awards.
One Boy’s Story can be viewed at www.modeproject.com/work/casa-one-boys-story/.